Adroc Group
A revolutionary brand upgrade for a tech team at the forefront of UK government digital innovation.
A revolutionary brand upgrade for a tech team at the forefront of UK government digital innovation.
I help established, growing businesses build brands that command authority, attract higher-value clients, and hold their own against bigger competitors. With over 20 years of agency experience, I combine strategic thinking with commercial insight to create distinctive brand identities that strengthen credibility, support growth, and reflect where your business is today, not where it started.
I help established, growing businesses build brands that command authority, attract higher-value clients, and hold their own against bigger competitors. With over 20 years of agency experience, I combine strategic thinking with commercial insight to create distinctive brand identities that strengthen credibility, support growth, and reflect where your business is today, not where it started.
I help established, growing businesses build brands that command authority, attract higher-value clients, and hold their own against bigger competitors. With over 20 years of agency experience, I combine strategic thinking with commercial insight to create distinctive brand identities that strengthen credibility, support growth, and reflect where your business is today, not where it started.
Selected brand identity projects
Selected brand identity projects
Selected brand
identity projects
Selected brand identity projects
Adroc Group
Seeder Heights
Rebranding a tax advisor that is all about the personal approach.
Rebranding a tax advisor that is all about the personal approach.
Elliott Scott HR
Aligning Elliott Scott's global, award winning HR recruitment services with a prestigious new brand identity.
Aligning Elliott Scott's global, award winning HR recruitment services with a prestigious new brand identity.
Interior Door Systems
Transforming IDS's brand identity and website into something as beautiful as their products
Transforming IDS's brand identity and website into something as beautiful as their products
The British Psychological Society
A new multi-layered brand identity based around brain activity patterns.
A new multi-layered brand identity based around brain activity patterns.
Moto Guru
A new brand identity for a new app that would appeal to Motor Cycle enthusiasts.
A new brand identity for a new app that would appeal to Motor Cycle enthusiasts.
Adroc Group
A revolutionary brand upgrade for a tech team at the forefront of UK government digital innovation.
Seeder Heights
Rebranding a tax advisor that is all about the personal approach.
Elliott Scott HR
Aligning Elliott Scott's global, award winning HR recruitment services with a prestigious new brand identity.
Branding isn’t a “nice to have” once you're established
– it's how you compete at the next level.
Branding isn’t a “nice to have”
once you're established – it's how you compete at the next level.
Branding isn’t a “nice to have” once you're established – it's how you compete at the next level.
Branding isn’t a “nice to have” once you're established
– it's how you compete at the next level.
Does your current branding reflect the true quality of your business today? Many established businesses outgrow their original branding long before they replace it — the business has matured, the client base has changed, but the identity hasn't caught up. In a market where perception drives who gets picked, that gap costs you: it costs you in the calibre of enquiries you attract, the fees you can command, and the competitors you lose ground to. I close that gap. By combining deep strategy with high-impact visuals, I ensure your brand doesn't just look better, it works harder to attract higher-value clients and build lasting market authority.
Does your current branding reflect the true quality of your business today? Many established businesses outgrow their original branding long before they replace it — the business has matured, the client base has changed, but the identity hasn't caught up. In a market where perception drives who gets picked, that gap costs you: it costs you in the calibre of enquiries you attract, the fees you can command, and the competitors you lose ground to. I close that gap. By combining deep strategy with high-impact visuals, I ensure your brand doesn't just look better, it works harder to attract higher-value clients and build lasting market authority.
Branding builds
trust early
A professional and consistent brand makes a business appear more reliable and established, which helps quickly overcome initial customer skepticism.
Branding builds
trust early
A professional and consistent brand makes a business appear more reliable and established, which helps quickly overcome initial customer skepticism.
Branding builds
trust early
A professional and consistent brand makes a business appear more reliable and established, which helps quickly overcome initial customer skepticism.
Branding creates
differentiation
In crowded markets, most offers look similar. Branding explains why this business is worth choosing instead of a competitor.
Branding creates
differentiation
In crowded markets, most offers look similar. Branding explains why this business is worth choosing instead of a competitor.
Branding creates
differentiation
In crowded markets, most offers look similar. Branding explains why this business is worth choosing instead of a competitor.
Branding creates
connection
People forget generic businesses. A clear brand name, visual identity, and tone of voice help customers remember you when they’re ready to buy later.
Branding creates
connection
People forget generic businesses. A clear brand name, visual identity, and tone of voice help customers remember you when they’re ready to buy later.
Branding creates
connection
People forget generic businesses. A clear brand name, visual identity, and tone of voice help customers remember you when they’re ready to buy later.
Attract the
right customers
Branding shapes who you appeal to. Attract customers who align with your style, values, and quality level – leading to better enquiries and clients.
Attract the
right customers
Branding shapes who you appeal to. Attract customers who align with your style, values, and quality level – leading to better enquiries and clients.
Attract the
right customers
Branding shapes who you appeal to. Attract customers who align with your style, values, and quality level – leading to better enquiries and clients.
Branding services
Branding services
Branding services
Branding services
Every brand identity project is built around what your business actually needs, from strategy and positioning through to visual identity, guidelines and full brand rollout.
Brand strategy
Know where you stand. Define where you're going.
Competitor and market landscape analysis
Audience profiling and persona development
Brand positioning statement
Core values and mission definition
Brand strategy
Know where you stand. Define where you're going.
Competitor and market landscape analysis
Audience profiling and persona development
Brand positioning statement
Core values and mission definition
Brand tone of voice
Say the right things, the right way.
Brand personality and voice attributes
Messaging frameworks and key phrases
Writing style guide with examples
Channel-specific tone guidance
Brand tone of voice
Say the right things, the right way.
Brand personality and voice attributes
Messaging frameworks and key phrases
Writing style guide with examples
Channel-specific tone guidance
Brand design
A visual identity that works everywhere.
Logo design and variations
Typography selection and hierarchy
Colour palette development
Iconography, imagery and supporting graphics
Brand design
A visual identity that works everywhere.
Logo design and variations
Typography selection and hierarchy
Colour palette development
Iconography, imagery and supporting graphics
Brand guidelines
Consistency, documented and delivered.
Logo usage rules & clear space
Colour & typography specifications
Dos and don'ts with visual examples
Digital & print usage guidance
Brand guidelines
Consistency, documented and delivered.
Logo usage rules & clear space
Colour & typography specifications
Dos and don'ts with visual examples
Digital & print usage guidance
Brand application
Bring your brand into the real world.
Business card and stationery design
Print materials, brochures, advertising
Branded merchandise and apparel
Social media, digital templates and website
Brand application
Bring your brand into the real world.
Business card and stationery design
Print materials, brochures, advertising
Branded merchandise and apparel
Social media, digital templates and website
Brand repositioning
Evolve your brand as your business grows.
Brand audit and gap analysis
New audience research and mapping
Revised positioning and messaging
Rebrand or brand refresh execution
Brand repositioning
Evolve your brand as your business grows.
Brand audit and gap analysis
New audience research and mapping
Revised positioning and messaging
Rebrand or brand refresh execution
My branding
processAfter an initial call to see if working together is right for both parties – there are clearly defined stages to ensure everything runs smoothly.
01
Discovery
& alignmentUnderstanding the business, goals, and challenges through a deepdive interview, brand questionnaire, and alignment on scope and timelines.
02
Research
& insightMarket, competitor analysis and audience research to identify opportunities, tensions, and strategic direction.
03
Brand
StrategyDefining positioning, values, personality, purpose, and messaging to create a strong strategic foundation.
04
Brand
expressionExploring creative territories and defining the overall look, feel, and tone before visual design begins.
05
Visual
identityDesigning the logo, typography, colour palette, and visual system that brings the brand to life.
06
Verbal
identityEstablishing tone of voice, messaging principles, and copy examples to ensure consistency in communication.
07
Application & touchpointsDemonstrating how the brand works in the real world. The brand is applied to key touchpoints such as web mockups, social, marketing, and presentations.
08
BrAnd
guidelinesCreating clear brand guidelines to ensure consistency and scalability.
09
Deliverables
& handoverDelivering all assets, files, and documentation with walkthrough support.
My branding
processAfter an initial call to see if working together is right for both parties – there are clearly defined stages to ensure everything runs smoothly.
01
Discovery
& alignmentUnderstanding the business, goals, and challenges through a deepdive interview, brand questionnaire, and alignment on scope and timelines.
02
Research
& insightMarket, competitor analysis and audience research to identify opportunities, tensions, and strategic direction.
03
Brand
StrategyDefining positioning, values, personality, purpose, and messaging to create a strong strategic foundation.
04
Brand
expressionExploring creative territories and defining the overall look, feel, and tone before visual design begins.
05
Visual
identityDesigning the logo, typography, colour palette, and visual system that brings the brand to life.
06
Verbal
identityEstablishing tone of voice, messaging principles, and copy examples to ensure consistency in communication.
07
Application & touchpointsDemonstrating how the brand works in the real world. The brand is applied to key touchpoints such as web mockups, social, marketing, and presentations.
08
BrAnd
guidelinesCreating clear brand guidelines to ensure consistency and scalability.
09
Deliverables
& handoverDelivering all assets, files, and documentation with walkthrough support.
My branding
processAfter an initial call to see if working together is right for both parties – there are clearly defined stages to ensure everything runs smoothly.
01
Discovery
& alignmentUnderstanding the business, goals, and challenges through a deepdive interview, brand questionnaire, and alignment on scope and timelines.
02
Research
& insightMarket, competitor analysis and audience research to identify opportunities, tensions, and strategic direction.
03
Brand
StrategyDefining positioning, values, personality, purpose, and messaging to create a strong strategic foundation.
04
Brand
expressionExploring creative territories and defining the overall look, feel, and tone before visual design begins.
05
Visual
identityDesigning the logo, typography, colour palette, and visual system that brings the brand to life.
06
Verbal
identityEstablishing tone of voice, messaging principles, and copy examples to ensure consistency in communication.
07
Application & touchpointsDemonstrating how the brand works in the real world. The brand is applied to key touchpoints such as web mockups, social, marketing, and presentations.
08
BrAnd
guidelinesCreating clear brand guidelines to ensure consistency and scalability.
09
Deliverables
& handoverDelivering all assets, files, and documentation with walkthrough support.
My branding
processAfter an initial call to see if working together is right for both parties – there are clearly defined stages to ensure everything runs smoothly.
01
Discovery
& alignmentUnderstanding the business, goals, and challenges through a deepdive interview, brand questionnaire, and alignment on scope and timelines.
02
Research
& insightMarket, competitor analysis and audience research to identify opportunities, tensions, and strategic direction.
03
Brand
StrategyDefining positioning, values, personality, purpose, and messaging to create a strong strategic foundation.
04
Brand
expressionExploring creative territories and defining the overall look, feel, and tone before visual design begins.
05
Visual
identityDesigning the logo, typography, colour palette, and visual system that brings the brand to life.
06
Verbal
identityEstablishing tone of voice, messaging principles, and copy examples to ensure consistency in communication.
07
Application & touchpointsDemonstrating how the brand works in the real world. The brand is applied to key touchpoints such as web mockups, social, marketing, and presentations.
08
BrAnd
guidelinesCreating clear brand guidelines to ensure consistency and scalability.
09
Deliverables
& handoverDelivering all assets, files, and documentation with walkthrough support.
Ready to make your brand impossible to ignore?
Ready to make your brand impossible to ignore?
Ready to make your brand impossible to ignore?
Ready to make your brand impossible to ignore?
Stop blending in and start building the authority your business deserves. Let’s talk about your project and see how we can take your brand to the next level.
Who I've worked with
Who I've worked with
Who I've worked with
REVIEWs
REVIEWs
REVIEWs
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
Professional, collaborative, and always brings innovative ideas to the table.
I’ve had the pleasure of working with Simon on numerous projects at Grain Studio. He’s professional, collaborative, and always brings innovative ideas to the table, making him an invaluable part of any creative project. I highly recommend Simon to anyone looking for a talented and reliable graphic designer!
Ryan Fitzpatrick
Grain Studio
Simon delivered an amazing website for our company.
The creative flair and input as well as the overall efficient approach made the experience very enjoyable. Thank you again Simon.
Simone Ming
Seeder Heights
I highly recommend him and his vision.
Simon has worked on my company brochure and has produced a superb product that brilliantly presents my company and it's values, and at a very competitive price.
Martin Wollaston
Wollaston Associates
Simon is very easy to work with.
I recently worked with Simon on some marketing material. Simon is very easy to work with. He is open to chat through thoughts and ideas and then inject his skills to bring them to life.
Kayley Wilson
Change it Up
After 20 years of plastering I decided my business needed re branding.
Simon built an amazing website for me and designed some business cards. He also designed the graphics for my van and liaised with the company who did the job. My work load has since massively increased to the point where I'm now taking on another apprentice!
Rob Preston
Rob Preston Plasterer
What types of businesses do you create branding for?
I work with established, growing businesses that are ready to invest in a brand that matches their ambition — companies who've outgrown their early branding and need an identity that reflects the quality of what they actually do. I've worked across sectors including recruitment, healthcare, technology, professional services, manufacturing, property, beauty, food & drink and fintech. This isn't a fit for every business. If you're just starting out with a limited budget, a full brand identity project may not be the right next step yet — a simpler logo or DIY approach might serve you better for now.
What’s included in a brand identity design package?
My brand identity packages include everything you need to compete at a higher level — brand strategy, logo design, colour palette, typography, brand guidelines, and visual assets for print and digital. I also provide creative direction to make sure your brand feels unified and consistent across every platform.
How much does a professional brand identity cost?
A comprehensive brand identity project typically starts from £5,000. The investment depends on the scope, strategic requirements and number of brand applications involved. Projects can include brand strategy, positioning, visual and verbal identity, brand guidelines and key brand applications. I'll define the scope and investment clearly before work begins.
How long does a branding project take?
Most branding projects take around 2–6 weeks, depending on complexity, scope and feedback. I'll outline a clear timeline so you can see progress from brand discovery and strategy through to final design delivery.
Can you refresh my brand instead of starting again?
Yes — many established businesses already have a brand foundation that just needs refining rather than replacing. I offer brand refresh packages to modernise your visuals, update colours and typography, and strengthen your overall identity while keeping what still works.
What does a strategic brand identity involve?
A strategic brand identity starts with understanding your business, market, audience and ambitions before any visual design begins. It can involve positioning, competitor and audience research, brand personality, messaging and creative direction, followed by the development of your visual and verbal identity. The result is a brand built around a clear strategic purpose rather than simply a new logo.
Why should I invest in brand strategy before visual design?
Without strategy, there's a risk of creating a brand that looks good but doesn't communicate the right message or differentiate your business. Brand strategy establishes who you're trying to reach, what you want to be known for and why customers should choose you. It gives the creative work a clear commercial purpose.
How do I know when my business needs a rebrand?
A rebrand can be appropriate when your business has outgrown its identity, changed direction, entered a new market, developed a different audience or no longer feels represented by its existing brand. Sometimes the foundations are still right and a brand refresh is enough. I'll help determine the right approach before recommending any work.
Can you develop the brand and website together?
Yes. Brand identity and website design work particularly well together because the website is often one of the most important places customers experience your brand. Developing both together creates consistency between your positioning, visual identity, messaging and digital experience.
Why work with a design studio rather than a larger branding agency?
Made by Simon combines the experience and strategic approach of an agency with the direct involvement and flexibility of a specialist design studio. You get senior creative thinking, a clear point of contact and the flexibility to bring in additional specialist expertise when a project requires it.
What types of businesses do you create branding for?
I work with established, growing businesses that are ready to invest in a brand that matches their ambition — companies who've outgrown their early branding and need an identity that reflects the quality of what they actually do. I've worked across sectors including recruitment, healthcare, technology, professional services, manufacturing, property, beauty, food & drink and fintech. This isn't a fit for every business. If you're just starting out with a limited budget, a full brand identity project may not be the right next step yet — a simpler logo or DIY approach might serve you better for now.
What’s included in a brand identity design package?
My brand identity packages include everything you need to compete at a higher level — brand strategy, logo design, colour palette, typography, brand guidelines, and visual assets for print and digital. I also provide creative direction to make sure your brand feels unified and consistent across every platform.
How much does a professional brand identity cost?
A comprehensive brand identity project typically starts from £5,000. The investment depends on the scope, strategic requirements and number of brand applications involved. Projects can include brand strategy, positioning, visual and verbal identity, brand guidelines and key brand applications. I'll define the scope and investment clearly before work begins.
How long does a branding project take?
Most branding projects take around 2–6 weeks, depending on complexity, scope and feedback. I'll outline a clear timeline so you can see progress from brand discovery and strategy through to final design delivery.
Can you refresh my brand instead of starting again?
Yes — many established businesses already have a brand foundation that just needs refining rather than replacing. I offer brand refresh packages to modernise your visuals, update colours and typography, and strengthen your overall identity while keeping what still works.
What does a strategic brand identity involve?
A strategic brand identity starts with understanding your business, market, audience and ambitions before any visual design begins. It can involve positioning, competitor and audience research, brand personality, messaging and creative direction, followed by the development of your visual and verbal identity. The result is a brand built around a clear strategic purpose rather than simply a new logo.
Why should I invest in brand strategy before visual design?
Without strategy, there's a risk of creating a brand that looks good but doesn't communicate the right message or differentiate your business. Brand strategy establishes who you're trying to reach, what you want to be known for and why customers should choose you. It gives the creative work a clear commercial purpose.
How do I know when my business needs a rebrand?
A rebrand can be appropriate when your business has outgrown its identity, changed direction, entered a new market, developed a different audience or no longer feels represented by its existing brand. Sometimes the foundations are still right and a brand refresh is enough. I'll help determine the right approach before recommending any work.
Can you develop the brand and website together?
Yes. Brand identity and website design work particularly well together because the website is often one of the most important places customers experience your brand. Developing both together creates consistency between your positioning, visual identity, messaging and digital experience.
Why work with a design studio rather than a larger branding agency?
Made by Simon combines the experience and strategic approach of an agency with the direct involvement and flexibility of a specialist design studio. You get senior creative thinking, a clear point of contact and the flexibility to bring in additional specialist expertise when a project requires it.
Branding FAQS
What types of businesses do you create branding for?
I work with established, growing businesses that are ready to invest in a brand that matches their ambition — companies who've outgrown their early branding and need an identity that reflects the quality of what they actually do. I've worked across sectors including recruitment, healthcare, technology, professional services, manufacturing, property, beauty, food & drink and fintech. This isn't a fit for every business. If you're just starting out with a limited budget, a full brand identity project may not be the right next step yet — a simpler logo or DIY approach might serve you better for now.
What’s included in a brand identity design package?
My brand identity packages include everything you need to compete at a higher level — brand strategy, logo design, colour palette, typography, brand guidelines, and visual assets for print and digital. I also provide creative direction to make sure your brand feels unified and consistent across every platform.
How much does a professional brand identity cost?
A comprehensive brand identity project typically starts from £5,000. The investment depends on the scope, strategic requirements and number of brand applications involved. Projects can include brand strategy, positioning, visual and verbal identity, brand guidelines and key brand applications. I'll define the scope and investment clearly before work begins.
How long does a branding project take?
Most branding projects take around 2–6 weeks, depending on complexity, scope and feedback. I'll outline a clear timeline so you can see progress from brand discovery and strategy through to final design delivery.
Can you refresh my brand instead of starting again?
Yes — many established businesses already have a brand foundation that just needs refining rather than replacing. I offer brand refresh packages to modernise your visuals, update colours and typography, and strengthen your overall identity while keeping what still works.
What does a strategic brand identity involve?
A strategic brand identity starts with understanding your business, market, audience and ambitions before any visual design begins. It can involve positioning, competitor and audience research, brand personality, messaging and creative direction, followed by the development of your visual and verbal identity. The result is a brand built around a clear strategic purpose rather than simply a new logo.
Why should I invest in brand strategy before visual design?
Without strategy, there's a risk of creating a brand that looks good but doesn't communicate the right message or differentiate your business. Brand strategy establishes who you're trying to reach, what you want to be known for and why customers should choose you. It gives the creative work a clear commercial purpose.
How do I know when my business needs a rebrand?
A rebrand can be appropriate when your business has outgrown its identity, changed direction, entered a new market, developed a different audience or no longer feels represented by its existing brand. Sometimes the foundations are still right and a brand refresh is enough. I'll help determine the right approach before recommending any work.
Can you develop the brand and website together?
Yes. Brand identity and website design work particularly well together because the website is often one of the most important places customers experience your brand. Developing both together creates consistency between your positioning, visual identity, messaging and digital experience.
Why work with a design studio rather than a larger branding agency?
Made by Simon combines the experience and strategic approach of an agency with the direct involvement and flexibility of a specialist design studio. You get senior creative thinking, a clear point of contact and the flexibility to bring in additional specialist expertise when a project requires it.
What types of businesses do you create branding for?
I work with established, growing businesses that are ready to invest in a brand that matches their ambition — companies who've outgrown their early branding and need an identity that reflects the quality of what they actually do. I've worked across sectors including recruitment, healthcare, technology, professional services, manufacturing, property, beauty, food & drink and fintech. This isn't a fit for every business. If you're just starting out with a limited budget, a full brand identity project may not be the right next step yet — a simpler logo or DIY approach might serve you better for now.
What’s included in a brand identity design package?
My brand identity packages include everything you need to compete at a higher level — brand strategy, logo design, colour palette, typography, brand guidelines, and visual assets for print and digital. I also provide creative direction to make sure your brand feels unified and consistent across every platform.
How much does a professional brand identity cost?
A comprehensive brand identity project typically starts from £5,000. The investment depends on the scope, strategic requirements and number of brand applications involved. Projects can include brand strategy, positioning, visual and verbal identity, brand guidelines and key brand applications. I'll define the scope and investment clearly before work begins.
How long does a branding project take?
Most branding projects take around 2–6 weeks, depending on complexity, scope and feedback. I'll outline a clear timeline so you can see progress from brand discovery and strategy through to final design delivery.
Can you refresh my brand instead of starting again?
Yes — many established businesses already have a brand foundation that just needs refining rather than replacing. I offer brand refresh packages to modernise your visuals, update colours and typography, and strengthen your overall identity while keeping what still works.
What does a strategic brand identity involve?
A strategic brand identity starts with understanding your business, market, audience and ambitions before any visual design begins. It can involve positioning, competitor and audience research, brand personality, messaging and creative direction, followed by the development of your visual and verbal identity. The result is a brand built around a clear strategic purpose rather than simply a new logo.
Why should I invest in brand strategy before visual design?
Without strategy, there's a risk of creating a brand that looks good but doesn't communicate the right message or differentiate your business. Brand strategy establishes who you're trying to reach, what you want to be known for and why customers should choose you. It gives the creative work a clear commercial purpose.
How do I know when my business needs a rebrand?
A rebrand can be appropriate when your business has outgrown its identity, changed direction, entered a new market, developed a different audience or no longer feels represented by its existing brand. Sometimes the foundations are still right and a brand refresh is enough. I'll help determine the right approach before recommending any work.
Can you develop the brand and website together?
Yes. Brand identity and website design work particularly well together because the website is often one of the most important places customers experience your brand. Developing both together creates consistency between your positioning, visual identity, messaging and digital experience.
Why work with a design studio rather than a larger branding agency?
Made by Simon combines the experience and strategic approach of an agency with the direct involvement and flexibility of a specialist design studio. You get senior creative thinking, a clear point of contact and the flexibility to bring in additional specialist expertise when a project requires it.
